Hidden Signals
Your keywords, categories, and description formatting send signals to Amazon's ranking system. Small structural mistakes compound quietly — and most authors never know they're there.
Does your book make it from the cloud to the coffee shop?
Every day, readers search Amazon for exactly what you wrote. Whether they find it depends entirely on signals most authors never think about.
THE REAL ISSUE
Most indie authors don't struggle because their books are bad.
They struggle because the algorithm can't read them clearly. Three structural gaps account for most of it.
Expensive Guesswork
Running ads without aligned metadata increases your cost-per-click and lowers conversion — even when the writing is strong. The ad isn't the problem. The signal underneath it is.
Too Much to Manage
You're already doing the work of an entire publishing team. Metadata architecture, category strategy, and ad copy frameworks shouldn't be another full-time job on top of writing.
FREE DIAGNOSTIC — INSTANT DOWNLOAD
Is your book invisible to Amazon's algorithm?
Most indie authors are losing discoverability on 6 or more of these 10 signals — and have no idea. Get the checklist. Find out where you stand before you spend another dollar on ads.
Keyword String Alignment
Are your 7 backend keywords structured as exact-match search strings, or are you wasting slots on single words?
Description HTML Architecture
Is your Amazon description using bold headers and bullet formatting — or is it a wall of text that readers skip?
BISAC Category Fit
Are you in the right categories to rank on the charts your readers actually browse?
Subtitle Discoverability Score
Does your subtitle contain a searchable keyword phrase — or is it just a tagline?
Cover Thumbnail Signal
Is your cover legible at 80px wide? Does it signal the right genre in under 2 seconds?
+ 5 More Critical Signals
Ad copy hook strength, author bio authority, series metadata linkage, pricing tier positioning, and A+ content readiness.
Enter your email and get the 10-Point Author Signal Checklist delivered immediately. No pitch sequence. Just the diagnostic.
Used by indie authors across fiction and non-fiction. Takes 5 minutes to complete.
WHAT CHANGES
When your signals align, the algorithm works for you.
Your book shows up for the searches that matter to your actual readers
Your ads convert instead of drain — same spend, better return
Your categories support chart visibility, not just classification
Your writing gets evaluated on its merits — not buried by formatting errors
THE KITS
Infrastructure Kits
No subscriptions. No retainers. Precision assets, delivered in 48 hours.
FLAGSHIP
Ad Copy Suite
High-converting hooks for Amazon Sponsored Products and Facebook/Meta ads. Built on genre-specific conversion frameworks, not templates.
- 5 Amazon Ad Headlines (A/B ready)
- 3 Facebook/Meta Ad Body Variants
- Hook Library (10 opening lines)
- Genre-Specific Conversion Notes
- Human Strategist Review
FLAGSHIP
Metadata & Amazon Optimization Kit
The precise copy architecture your book needs to rank and convert. From Amazon description to keyword backend — everything, ready to paste.
- 1x Amazon-Optimized Description (HTML-ready)
- 3x High-Impact Subtitle Variants
- 10x Long-Tail Keyword Phrases
- 1x Authority Author Bio
- Upload Blueprint (step-by-step)
BISAC & Category Strategy Kit
The categories you choose determine which charts you're eligible to rank on. We identify the optimal BISAC codes and Amazon browse categories for your book's actual audience.
- Primary + Secondary BISAC Codes
- Amazon Browse Category Map
- Bestseller List Eligibility Analysis
- Competitive Gap Assessment
Author Website SEO & GEO Audit
Your author site is either converting organic traffic or bleeding it. We audit your current site against search intent, Generative Engine Optimization (GEO) compatibility, page structure, and discoverability signals, then give you a prioritized fix list.
- Full On-Page SEO Audit
- Keyword Gap Analysis
- Page Structure Recommendations
- Priority Fix List (ranked)
Cover Design Signal Audit
Your cover is a data signal before it's a piece of art. We audit it against genre conventions, thumbnail legibility, and competitive positioning — and tell you exactly what's costing you clicks.
- Genre Convention Analysis
- Thumbnail Legibility Score
- Competitive Positioning Review
- Actionable Design Brief
DONE-FOR-YOU
Full Description Overhaul
We read your manuscript (or beats) and craft 5 fully custom description variants. No forms, no templates — pure strategy and craft.
THE PROCESS
Your 15-hour headache. Solved in 48.
Three steps. No guesswork. Here's exactly what happens to your book data.
Intake
You fill out a structured 10-minute form: genre, subgenre, comp titles, target reader, current metadata, and ad history. This isn't a generic questionnaire — every field maps directly to a specific output in your kit. No intake form, no kit. The specificity is the point.
Analysis
Your intake data is run against current Amazon search volume benchmarks, genre-specific BISAC category maps, and competitor keyword density patterns. Brian then reviews every AI-generated output line by line — cutting anything that's technically correct but strategically weak, and rewriting anything that doesn't match your book's actual voice and market position.
Deploy
You receive a formatted document with copy-paste ready outputs: HTML-encoded Amazon description, keyword strings structured for exact-match indexing, BISAC codes with chart eligibility notes, and ad copy variants labeled by use case. Open KDP. Paste. Done.
COMPARISON
Kit vs. Done-for-You
| Feature | Infrastructure Kits | Done-for-You |
|---|---|---|
| Best For | Efficiency & Maintenance | High-Stakes Launches |
| Input Required | 10-Min Intake Form | Manuscript or Brief |
| Turnaround | 48 Hours | 5–7 Days |
| AI Usage | AI Analysis + Human Review | Human Written + AI Audit |
| HTML Formatting | ✓ | ✓ |
| Starting Price | $29–$49 | $149 |
FAQ
Questions.
All Infrastructure Kits ship within 48 hours of intake submission. Done-for-You services take 5–7 days — we read your manuscript and craft custom descriptions from scratch.
Yes. 100% money-back guarantee within 7 days of delivery, no questions asked.
All fiction and non-fiction genres. Our strategists have experience across romance, thriller, fantasy, sci-fi, business, self-help, memoir, and more.
Absolutely. Many authors come to us with existing books that aren't performing. Refreshing metadata and ad copy on a backlist title is often the highest-ROI move available.
Yes. All manuscripts and book details are treated with strict confidentiality. We never share, publish, or use your content for any other purpose.
The Metadata Kit focuses on consumer-facing copy — description, subtitle, keywords, bio. The BISAC Kit focuses on the backend categorization architecture that determines chart eligibility and browse placement. Both are important; many authors buy both together.
CONTACT
Get in touch.
Questions about which kit is right for your book, or interested in the Done-for-You service? Send a message.